Wire hosts in-person events in 40+ cities globally, partners with the leading industry conference organizations for annual networking events and dinners, and collaborates with corporate teams to develop free educational webinar content throughout the year.
Our events are free to attend thanks to sponsorship from forward-thinking companies and leaders.
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Join Wire Nairobi for an intimate conversation with Nelly Wainaina, Group Director of Marketing Communications and Citizenship at NCBA Group, as we explore what it takes to lead marketing and brand strategy across some of Africa's most competitive markets.
With over 25 years of international marketing experience spanning Coca-Cola, Colgate-Palmolive, Reckitt Benckiser, Mondelez, and now NCBA, Nelly brings a rare vantage point on building brands and developing leaders across the continent. She'll share what's shaped her approach to marketing leadership and what it means to grow both business and people at scale.
A special thank you to our sponsors, NCBA, Safaricom, Eabl, BTC, Ipsos, Apex Research, and Casa Marketing, for making this event possible!
Dress code: ‘A touch of Gold’
Ms. Wainaina is the Group Director, Marketing, Communication and Citizenship with over 25 years of international marketing experience across multiple countries in Africa and beyond, where she has led numerous strategic marketing initiatives, including consumer innovations and developing marketing campaigns. She has led notable business projects in Africa and grown market share plus brand equity for global brands.
Nelly has served in diverse roles for multinational companies, namely The Coca-Cola Company, Colgate-Palmolive, Reckitt Benckiser, and Mondelez. Before joining NCBA, Nelly held senior roles at The Coca-Cola Company, where she served as Front-Line Marketing Senior Director for Africa, aligning marketing strategies across 54 markets and managing significant P&L budgets for five key brand categories
In her current role, she has delivered tremendous growth of the NCBA brand across the Group since her appointment in 2022 and is passionate in developing leaders for Africa. Her work and leadership have earned local and international recognition. In March 2025, she clinched the C-Level Leadership Excellence Award as the Overall Winner at the DIAR Awards, a milestone that underscored her influence and standing as one of Kenya's most respected corporate marketing and communications leaders. Additionally, Marketing Woman of the Year at the 13th Marketing World Awards: voted among the Top 25 Most Influential Women in Marketing Impacting Businesses in 2022 by Business Monthly East Africa and in 2026 made the list on the inaugural Africa CMO 100 (ACMO100) — recognizing the 100 most impactful marketing, brand and reputation leaders shaping Africa’s story, identity, and prosperity.
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In an industry that’s constantly evolving, the research, data & insights landscape has seen its fair share of disruption. From the rise of automation and AI, to shifting client expectations, economic uncertainty and workplace games. Navigating these changes has tested our resilience, attitude and wellbeing, but ‘she’ll be right’.
‘The Unpolished Path’ is dedicated to celebrating the resilience, reinvention and real-life lessons of women in insights and related industries. Through candid conversations and shared experiences, we’ll explore how missteps have led to key milestones – and how paths we didn’t plan often shaped us the most.
Join us as we bring together our industry of experienced rollercoaster riders, as we discuss:
We're bringing together an exceptional line up - Kat Francis, Jacqueline Freeman and Sophia Blair! 🔥
Thank you to our event sponsors, Dynata, Luma, and Xero for making this event possible!
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We’re hosting a Women in Research Night with Verso and Dynata at La Cristellerie: an evening bringing together leading voices in insights to explore how AI is reshaping consumer research. Expect a curated panel discussion followed by drinks and networking with the community. A chance to connect, exchange, and rethink what the future of insights looks like.
A BIG thanks to our sponsors, Verso & Dynata, for making this event possible!
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Get ready to level up — life and work hacks are coming to Wire NYC! Mark your calendars for June 10th, 6–8 pm, for an inspiring evening of game-changing tips, career-boosting tricks, and real talk at the woman-owned TALEA Beer Company in Williamsburg, New York.
Whether you're looking to sharpen your personal brand, navigate the next chapter of your career, or just steal a few brilliant life hacks from your industry peers — this is the evening for you. Come curious, leave empowered. This isn't just a networking event — it's your cheat code to growing yourself and your career, surrounded by a community that gets it.
Don't miss out on the summer's most energizing evening, and thanks to our incredible sponsor, KS&R!
See you there!
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Between the gender pay gap, retirement gap and the motherhood penalty, financial independence can feel out of reach for women in Australia - but it doesn’t have to be.
In this keynote, financial educator Lacey Filipich will share:
Lacey will include an inspirational case study for anyone who’s ever wondered ‘Am I too late to fix my finances?’
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Between the gender pay gap, retirement gap and the motherhood penalty, financial independence can feel out of reach for women in Australia - but it doesn’t have to be.
In this keynote, financial educator Lacey Filipich will share:
Lacey will include an inspirational case study for anyone who’s ever wondered ‘Am I too late to fix my finances?"
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Join Wire for our annual luncheon at Esomar Congress, this year taking place in Valencia, Spain!
This is one of our largest and most well-attended global events, bringing together the insights community for a celebration of connection and community during Congress week.
Valencia sets the stage for something special this year. Beyond the historic charm and modern architecture that define the city, Valencia holds a special place as the true birthplace of paella, and we can't think of a better setting to gather, share a meal, and reconnect with friends and colleagues from across the industry.
A big thank you to our sponsors Forsta, FUEL + Focus Room, G3 Translate, and Harmon, and to our conference partners at Esomar, for making this event possible!
Still need your Esomar Congress ticket? Use code ESOMAR2026_WIRE_15 for a discount at checkout: events.esomar.org/congress-2026-registration
Note: this event is not open for registration yet. Check back in a few days for an RSVP link.
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Tee up your IIEX NA experience with Wire! Join us at The Puttery in Washington D.C. for an unforgettable evening of mini golf, meaningful connections, and good company before the conference gets underway.
Whether you're a seasoned pro or just there for the vibes, this is the perfect opportunity to meet and mingle with fellow IIEX attendees in a fun, relaxed setting. Swing into the new connections, friendly competition, and community that Wire is known for!
A BIG thank you to Greenbook for once again partnering with us on this event and to Outset.ai for supporting this event!
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We're BACK for another celebratory kickoff to the Quirk's Chicago conference!
Join us at the iconic Gibsons Rosemont for drinks, networking, and light snacks as we take time to connect before the event schedule begins. Whether you're a Chicago local or in town for the conference, this is an unmissable opportunity to meet fellow data, research, and insights industry colleagues!
A BIG thank you to our sponsors, Curion, QuestionPro, and Strella, for supporting this event, and to the Quirk's Media team for making it all possible!
Still need to register for the conference? Head over to the Quirk's Chicago site and use code Wire15 for a discount at registration.
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Join Women in Research for a Pre-Show Party at The Ritz-Carlton Reynolds, located along the shores of Lake Oconee, Georgia. Connect with fellow researchers, industry leaders, and innovators during this relaxed happy hour from 5-7 PM as we launch SampleCon.
Whether you're reuniting with colleagues or making new connections, enjoy craft cocktails, light bites, and meaningful conversations. This is the perfect opportunity to unwind, network, and set the tone for an inspiring conference ahead.
Special thanks to our event sponsor, Tillo, for making this event possible.
Tillo is a global digital gift card, rewards, and incentives platform that helps businesses attract, engage, and retain customers by seamlessly connecting them to thousands of brands through scalable, secure technology.
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Join Women in Research for a Pre-Show Party at The Ritz-Carlton Reynolds, located along the shores of Lake Oconee, Georgia. Connect with fellow researchers, industry leaders, and innovators during this relaxed happy hour from 5-7 PM as we launch SampleCon.
Whether you're reuniting with colleagues or making new connections, enjoy craft cocktails, light bites, and meaningful conversations. This is the perfect opportunity to unwind, network, and set the tone for an inspiring conference ahead.
Special thanks to our event sponsor, Tillo, for making this event possible.
Tillo is a global digital gift card, rewards, and incentives platform that helps businesses attract, engage, and retain customers by seamlessly connecting them to thousands of brands through scalable, secure technology.
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We're back for another fun, networking luncheon during QRCA's Annual Conference! We'll meet at nearby eatery The County Line's Bungalow Room for a fun networking luncheon, food provided, as well as updates from the Women in Research team. Space for this event is limited; register ASAP to secure your space at the event. A BIG thank you to QRCA for partnering with us for the event and to Murray Hill National for making this special event possible!
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AI is transforming how research gets done, and synthetic data is emerging as one of the field's most exciting - and debated - developments. Join Wire and Sago for a thought-provoking conversation with Melanie Courtright, Chief Strategy Officer, as we explore the opportunities, challenges, and practical realities of synthetic data in research. Through real-world experiences and honest discussion, we'll examine where synthetic data can create value, how organizations are approaching adoption, and what it means for the future role of researchers. Whether you're exploring synthetic data for the first time or looking to sharpen your perspective, this session will leave you better equipped to navigate what's next.
Melanie Courtright is an accomplished leader and strategist with 30 years of experience shaping the future of the insights and analytics industry. As Chief Strategy Officer at Sago, she leads enterprise-wide strategic initiatives focused on growth, innovation, and the advancement of research excellence.
Before joining Sago, Melanie served as Chief Executive Officer of the Insights Association, where she guided the U.S. insights and analytics community through a period of significant transformation—strengthening quality standards, championing data ethics, and advocating for the responsible use of emerging technologies.
Throughout her career, Melanie has been a trusted voice on topics including data integrity, methodological rigor, and the evolving relationship between technology and human understanding. She remains dedicated to ensuring that insights continue to empower organizations to make smarter, more ethical, and impactful decisions.
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The only thing we know for sure is that the future is uncertain. So many of us are now reassessing our life, our priorities, dreams and values. But what do we need to do to prepare ourselves to ensure we are Future Fit?
In this session Andrea will share her amazing life story which has seen her transform herself multiple times. She will also make some predictions about what to expect moving forward and how we can build our talent to ensure we have the talent to be relevant. Do you have what it takes?
The only thing we know for sure is that the future is uncertain. So many of us are now reassessing our life, our priorities, dreams and values. But what do we need to do to prepare ourselves to ensure we are Future Fit?
In this session Andrea will share her amazing life story which has seen her transform herself multiple times. She will also make some predictions about what to expect moving forward and how we can build our talent to ensure we have the talent to be relevant. Do you have what it takes?
Join the Wire San Francisco team online for a virtual event designed to help professionals get past their obstacles and limiting beliefs to reach new heights. Well log on for a brief panel with Bianca Pryor (BET), April Jeffries (IPSOS), and Lilah Raynor (Logica Research) who will discuss the “Inside the Researcher’s Mindset” study and the ongoing sticking points facing market researchers from achieving their career dreams. Leaders and new faces to the industry alike will leave the conversation with actionable steps forward. We'll finish up the session with some virtual networking and group discussions that will facilitate new connections and fresh conversations. Don't miss it!
Get ready for 2022 with the Wire Los Angeles chapter! We'll meet online for a brief conversation with Snap Inc’s Global Head of Ad Research & Insights Heather O’Shea and Alter Agents Chief Strategy Officer Devora Rogers who will share their experiences with resilience through the pandemic and their thoughts on how to prepare for what’s next.
Stick around for a Q&A where you can pose your questions regarding Insights and adaptability, followed by a meet & greet networking session. Be sure to invite friends and colleagues to attend as well. A big thank you to Alter Agents for sponsoring this event and for your continued support of Women in Research — we couldn't do it without you!
Join the Wire Boston community for a virtual panel discussion on the topic of inclusive leadership: how to be an inclusive leader, what it looks like on a day-to-day level, and how all of us can operate with a lens of inclusivity in our own respective roles. Our incredible panel will host a Q+A, taking live questions from attendees. We'll round out the event with some networking breakout sessions to keep the conversation going and forge new connections. Not local to Boston? That's okay — join anyway, we're excited to have you!
Webinar sponsors select content relevant to the Wire community, collaborating with the team to hone in on the topics Women in Research want to hear about today.
You’ll have your brand—and your innovative webinar topic—shared across Wire platforms, hitting over 23,000 inboxes globally. You’ll also have your session marketed on our social channels and archived on the site for a lasting lead-generator for years to come.
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Reach out to the Wire team to discuss webinar opportunities in the coming months.
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Don’t miss the final in-person Quirk’s Event of 2026
The Quirk’s Event has one more in-person event left this year, Quirk’s Event – New York! Enjoy ample networking opportunities and a fun, collegial atmosphere with fellow researchers July 29- 30. Attendees can also enjoy a selection of informative sessions in one of the six different session rooms. Don’t miss out! Register before it's too late at TheQuirksEvent.com/NewYork2026.
Discount Code: Wire15
Ai4 2026 is America’s largest AI conference, showcasing actionable AI insights and strategic business applications. The conference connects over 12,000 executives & innovators with more than 1,000 speakers and 400 exhibitors shaping the future of AI. Attendees will take a deep dive into AI Agents, Generative AI, World Models, and industry-specific AI solutions that drive measurable growth and competitive advantage across sectors.
Ai4 is designed for leaders who want proven use cases, not just buzzwords.
You’ll also see:
Email tiana@womeninresearch.com for more information on discounts
Returning for its ninth year, CDAO Chicago 2026 is the premier event for America’s top data and analytics leaders across industries.
Join us for a transformative experience where experts share strategies for leveraging data to drive decision-making, foster innovation, and unlock business growth. This year’s event also highlights emerging technologies, governance best practices, and the intersection of AI and data ethics shaping the future of organizations everywhere.
Discount Code: WIR30
Discount code: ESOMAR2026_WIRE_15
CDAO Defense & Security 2026 is the premier event for senior data and analytics leaders across the U.S defense, intelligence, and national security agencies.
Join us for a transformative experience where industry experts will explore the latest strategies in data-driven decision-making, AI implementation, and data governance. This year’s event will focus on overcoming the unique challenges of the defense and security sectors, including enhancing mission readiness, strengthening cybersecurity, and ensuring the ethical and secure use of AI in national security operations.
Discount Code: WIR30
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CDAO New York 2026 is the premier launch event for America’s top data, analytics, and AI leaders across industries.
Join us for a transformative experience where industry experts explore the latest strategies for leveraging data-driven decision-making, AI implementation, governance, and ethical frameworks to drive business growth and innovation. This year’s launch event also examines the convergence of technology, strategy, and data ethics to shape the future of enterprise intelligence.
Discount Code: WIR30
The Leaders Forum full-day program empowers industry leaders with practical strategies and fresh perspectives to navigate today’s fast-changing environment.
As we head into 2026, leaders continue to be challenged by a world that is increasingly tech-focused, artificially intelligent and data-driven.
As leaders, how do we keep up with change and remain flexible, while maintaining our values and corporate identity?
Human-led, AI-enabled - At its core, leadership remains an inherently human pursuit. While AI may revolutionise the way we work, it is human leaders who define our purpose and goals. Successful leaders will blend human depth with digital fluency, using AI as a tool—not a replacement—and focusing on uniquely human strengths. An organisation’s advantage in the AI era depends not just on technology to drive productivity, but on authentic, adaptable, responsible and resilient leaders.
This year’s Leaders Forum focuses on human-centric leadership and AI, all designed to capitalise on the value of people in our highly connected ecosystem.
Don’t miss out! Early bird rates close on April 10, 2026.
Discount Code: Wire15
Whether you’re starting out or stepping up, get the knowledge, connections and confidence you need to move forward. Join the Wire community.
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