Wire hosts in-person events in 40+ cities globally, partners with the leading industry conference organizations for annual networking events and dinners, and collaborates with corporate teams to develop free educational webinar content throughout the year.
Our events are free to attend thanks to sponsorship from forward-thinking companies and leaders.
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In an industry that’s constantly evolving, the research, data & insights landscape has seen its fair share of disruption. From the rise of automation and AI, to shifting client expectations, economic uncertainty and workplace games. Navigating these changes has tested our resilience, attitude and wellbeing, but ‘she’ll be alright’.
‘The Unpolished Path’ is dedicated to celebrating the resilience, reinvention and real-life lessons of women in insights and related industries. Through candid conversations and shared experiences, we’ll explore how missteps have led to key milestones – and how paths we didn’t plan often shaped us the most.
Join us as we bring together our industry of experienced rollercoaster riders, as we discuss:
Thank you to our event sponsors, Dynata, Luma, and Xero for making this event possible!
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thank you to our sponsors
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We’re hosting a Women in Research Night with Verso and Dynata at La Cristellerie: an evening bringing together leading voices in insights to explore how AI is reshaping consumer research. Expect a curated panel discussion followed by drinks and networking with the community. A chance to connect, exchange, and rethink what the future of insights looks like.
A BIG thanks to our sponsors, Verso & Dynata, for making this event possible!
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thank you to our sponsors
Get ready to level up — life and work hacks are coming to Wire NYC! Mark your calendars for June 10th, 6–8 pm, for an inspiring evening of game-changing tips, career-boosting tricks, and real talk at the woman-owned TALEA Beer Company in Williamsburg, New York.
Whether you're looking to sharpen your personal brand, navigate the next chapter of your career, or just steal a few brilliant life hacks from your industry peers — this is the evening for you. Come curious, leave empowered. This isn't just a networking event — it's your cheat code to growing yourself and your career, surrounded by a community that gets it.
Don't miss out on the summer's most energizing evening, and thanks to our incredible sponsor, KS&R!
See you there!
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thank you to our sponsors
Between the gender pay gap, retirement gap and the motherhood penalty, financial independence can feel out of reach for women in Australia - but it doesn’t have to be.
In this keynote, financial educator Lacey Filipich will share:
Lacey will include an inspirational case study for anyone who’s ever wondered ‘Am I too late to fix my finances?’
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thank you to our sponsors
Between the gender pay gap, retirement gap and the motherhood penalty, financial independence can feel out of reach for women in Australia - but it doesn’t have to be.
In this keynote, financial educator Lacey Filipich will share:
Lacey will include an inspirational case study for anyone who’s ever wondered ‘Am I too late to fix my finances?"
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thank you to our sponsors
In this session, we’ll explore how storytelling moves beyond communication to become a strategic career skill – one that shapes visibility, builds trust, and drives impact. Because in a world where technical skills are increasingly standardised, it’s not just what you know – but how powerfully you make it land.
Join us for an evening with sought-after speakers Anna Ong (Founder of What’s Your Story Huh?) and Shilpa S Nath (Founder of Women in AI (for good) and What The Fail) as they talk about the power of storytelling to help us:
• Turn everyday work into compelling narratives that influence decisions
• Reframe challenges, ambiguity, and failure into stories of growth and impact
• Use storytelling as a tool for reinvention, resilience, and career momentum
Big thanks to IPSOS, Toluna, and Bolt Insight, for making this event possible.
Come ready to own your story – and make it land!
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thank you to our sponsors
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You don't want to miss this! We're teaming up with the Insights Association and the Black Marketers Coalition this June for a fun networking event for Atlanta-area locals and global X Event conference attendees alike! We'll meet for drinks and treats at Max Lager's Wood-Fired Grill & Brewery where you'll have an opportunity to build connections, old and new. Space for this event is limited; register now to snag your spot!
A BIG thank you to SKIM, The ExperienceBuilt Group, and Harvest Insights for supporting this event and Women in Research — we couldn't do it without you! Shoutout to Insights Association and to the Black Marketers Coalition for helping us make the event possible.
This is an in-person event and is taking place under the health precautions set by the city of Atlanta. Attendees will be expected to be aware of current precautions and prepare accordingly; view the current local COVID policy here. Attendees are also subject to any and all requirements as set forth by our venue, which may include rules like masking when indoors. Please prepare accordingly.
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We are BACK at IIEX NA in Austin for a special event you won't soon forget! Join us for drinks, treats, and casual networking just steps away from the conference venue. A big thank you to our sponsors Alter Agents, Civic Science, Explorer Research, Rep Data, and Stravito for making this event possible and to the Greenbook team for welcoming us back to IIEX NA!
This event will fill up very quickly but wait list spots will open as we get closer to the event — if tickets are sold out, please join the wait list and you'll receive an email once a ticket is made available to you.
This is an in-person event and is taking place under the precautions set by the City of Austin. Attendees will be expected to be aware of current precautions and prepare accordingly; view the current City of Austin COVID-19 Risk-based Guidelines here. Attendees are also subject to any and all requirements as set forth by our venue, which may include rules like masking when indoors. Please prepare accordingly.
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Round out your conference experience with a Wire Happy Hour at Quirk's Chicago! Registration opening soon — sign up for our mailing list to receive an invitation once registration opens. Whether you're a Chicago local or in town for the event, this is an unmissable opportunity to meet global market research colleagues and to forge new connections.
Interested in sponsoring this event? Reach out for more info. A BIG thank you to Suzy, OvationMR and Methodify for supporting this event and to the Quirk's Media team for making it all possible — we couldn't do it without you!
Quirk’s is the place where the best, brightest and boldest in marketing research—clients and agencies alike—exchange their most effective ideas. Our articles, directories, Webinars, tools and other free resources give insights professionals the real-world solutions they need to take their marketing research and insights capabilities to a new level of excellence.
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Kick off TMRE 2021 and reconnect with your Wirexec community in vibrant Downtown Nashville! We are so excited to invite our extended Wirexec community to an intimate, pre-TMRE dinner at the Omni Nashville. Enjoy an incredible meal, drinks, and the opportunity to reconnect with colleagues and friends — as well as forge new connections with industry professionals. Seating is limited; request an invitation now to ensure your spot. Note: this dinner is for C-suite executives and above.
A BIG thank you to Forsta for supporting this event and the Wire community — we couldn't do it without you!
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Join us for one final hurrah after another successful New York Quirk's Event! We'll meet at STITCH Bar for drinks, networking, and reconnecting in a socially-distanced, indoor setting. Per N.Y. State mandates all attendees must provide proof of vaccination to attend. Whether you're a New York City local or in town for the event, this is an unmissable opportunity to meet global market research colleagues and to forge new connections. Register soon — space is limited and this event will sell out!
A BIG thank you to DISQO, Quantilope and Research Results for supporting this event and to the Quirk's Media team for making it all possible — we couldn't do it without you!
Quirk’s is the place where the best, brightest and boldest in marketing research—clients and agencies alike—exchange their most effective ideas. Our articles, directories, Webinars, tools and other free resources give insights professionals the real-world solutions they need to take their marketing research and insights capabilities to a new level of excellence.
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Sponsor a career-building event and gain brand visibility, qualified leads, and VIP access for your team.
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AI is getting faster, cheaper, and more capable by the month. But better AI doesn't make human researchers redundant — it makes the distinctly human qualities they bring more valuable, not less. The researchers who will thrive are those who understand how to use AI as an accelerant while bringing something to the work that no model can replicate: judgment, interpretation, and the intelligence that comes from genuinely understanding people.
This webinar explores what that actually looks like in practice. We'll dig into why human-centered skills — the ability to read a room, ask the right question at the right moment, build trust with respondents and clients, and make sense of data in context — sit at the heart of research quality, and why they remain the hardest thing to automate.
Drawing on audience polling, we'll hear directly from researchers about how these skills shape their work, whether they're valued as highly as technical or analytical capabilities in their organizations, and what gets in the way of them being recognized as genuine strategic assets. From organizational culture and the absence of ROI metrics, to imposter syndrome and shifting client expectations, we'll map the real barriers, and start to dismantle them.
We'll close by exploring what it would take to change the conversation: the frameworks, the language, the role models, and the evidence researchers need to advocate confidently for the human layer in an AI-driven environment.
thank you to our sponsors
"Strength in numbers" takes on new meaning in today's AI-driven market research landscape. As tech reshapes the industry, organizations that understand the power of aggregated data, collaborative teams, and industry momentum will lead the way — especially women, who are both more hesitant to adopt AI and whose roles are three times more likely to be automated by it.
This year’s Wire Annual Webinar series, sponsored by FUEL + The Focus Room, attempts to communicate a cohesive message: success belongs to those who recognize that bigger thinking creates better results. For women in data, insights, and research, your strength isn't in standing alone; it's in being part of a growing community where your voice, expertise, and leadership are essential to reshaping the industry. Register for one session and we'll automatically register you for the whole series!
June Session: "The Intelligence Advantage: AI, Data, and the Brand Imperative"
AI is rewriting the rules of brand-building — from how decisions get made to how creative comes to life. But what does that actually look like inside one of the world's most recognized brands?
Join us for a candid conversation with Lydia Armstrong of PepsiCo's Consumer AI Acceleration team, where we'll move past the hype and into the real work: the tools teams are betting on, the cross-functional ways of working that make speed possible, and the organizational shifts behind smarter, faster decisions. Lydia partners with marketing leaders around the globe to advance how brands are built and creative is developed — and she'll share what it takes to turn AI from a buzzword into a genuine competitive edge.
Whether you're leading a team, shaping strategy, or just trying to separate signal from noise, you'll leave with a clearer picture of where data and AI are taking the brands of tomorrow.
thank you to our sponsors
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It’s been a challenging year, or two … and we want to let you know that you’re not alone. We are here together as a MRX community to learn from one another, and to make each other better. This is why we will be hosting our next event on June 23rd to discuss resilience and our growth to ensure we’re all set up for success. We’ll log on for an open forum on the topic of resilience before breaking into smaller, intimate conversation pods to connect and center each other’s unique experience. Finally, we’ll come back together to share what we’ve learned and swap tips for spring boarding ourselves through the challenges to come.
This free event is only for Canadian marketing research and insights professionals. Like any other Wire event — MRX professionals of all genders are welcome (including men)!
No one travels a straight-lined path through their career. We all navigate different circumstances. We are all challenged to overcome obstacles. Resilience is key to success. Cincinnati Wire is excited to host a conversation about resilience with Priya Monie of Optum. Priya will share her experiences and the strategies that have helped her remain strong in the face of headwinds.
Join Wire on Wednesday May 19th for an evening focused on resiliency in research! Relax in your comfy clothes, and join us for an intimate evening with research influencers and leads Lucien Van Huyssteen, Head of Global Consumer Strategy & Insight (VP) – Mast-Jägermeister, Samantha Law - Director of UX Research at Prose Hair, and Julie DeTraglia, SVP of Research, Insights and Analytics at Disney.
Our guest speakers will be talking with us on topics close to their business, and our hearts: research, innovation, tech and relevancy in our industry. After the Wire Talks, we will open our guest panel up to questions from YOU! Register now and remember to bring your own drinks and snack, find a comfortable spot – and get ready to enjoy. Stay throughout the hour for a special #hashtag giveaway after the event!
A special thank you to our sponsors quantilope, FocusForward and buzzback and DISQO for making this event possible.
An event after the year that has challenged us all personally and professionally in unforeseen ways, and forced us to channel our RESILIENCE to push past these obstacles.
As our home lives and work lives have become more intertwined than ever before.
As parents learned how to play parent and teacher to children of all ages in virtual schooling.
As the economy and job market took a steep downward turn, causing many to wind up searching for new employment opportunities that were hard to come by.
As people watched loved ones & strangers suffer physically and mentally without being able to reach out for a loving hug.
Join us for an event bringing together the Boston Wire community to celebrate our triumphs, learn from another and continue stronger together.
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With a year of quarantine behind us, let's reconnect and reflect on lessons learned, changes made, and obstacles met. First we'll log into Zoom for an introduction and brief meditation to set the tone. We'll then move over to a fun virtual meeting space where facilitators will host "discussion round tables" on topics like work/life integration, parenting through the pandemic, and more. Finally, we'll come together to share our achievements and takeaways from the event. This is your chance to meet and mingle in a safe, online environment designed with the experiences of Women in Research in mind. Attendees of all genders are welcome — invite friends and colleagues for a fun night in!
Get ready for summer with the Wire Los Angeles chapter! We'll meet online for a brief conversation with Audacy’s SVP of Research and Insights Idil Cakim and Alter Agents Chief Strategy Officer Devora Rogers who will share their experiences with resilience through the pandemic, job transitions, and a wholesale corporate rebranding so we can look forward with purpose and hope.
Stick around for a Q&A where you can pose your questions regarding Insights and adaptability, followed by a networking session that will get attendees meeting and greeting. Be sure to invite friends and colleagues to attend as well. A big thank you to Alter Agents for sponsoring this event and for your continued support of Women in Research — we couldn't do it without you!
This event has already aired; view the recording here.
Webinar sponsors select content relevant to the Wire community, collaborating with the team to hone in on the topics Women in Research want to hear about today.
You’ll have your brand—and your innovative webinar topic—shared across Wire platforms, hitting over 23,000 inboxes globally. You’ll also have your session marketed on our social channels and archived on the site for a lasting lead-generator for years to come.
previous webinar hosts
Reach out to the Wire team to discuss webinar opportunities in the coming months.
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Real world applications: what works, what doesn’t, what’s next
AI is transforming how we discover, analyse and act on insight. MRS’s AI Powered Insights conference brings together the most exciting real-world applications showing how organisations are using AI in numerous ways to accelerate insight and extend its impact.
Packed with case studies and live examples, you’ll see what’s working right now and what’s coming next. Crucially, our speakers won’t just showcase successes; they’ll reveal the challenges, missteps and limitations they’ve faced, and share what it really takes to design and deliver trusted, high-quality AI-augmented research today.
Discount Code: WIRE20
From Promise to Practice Scaling Data and AI Across Healthcare in 2026
Data & AI in Healthcare Online 2026 is a one-day virtual forum designed to help
senior healthcare data, AI, and digital leaders move beyond hype toward execution and
measurable outcomes.
Bringing together leaders from provider organizations, life sciences, and the broader
healthcare ecosystem, the event focuses on practical lessons in AI adoption,
governance, workforce enablement, and patient impact.
Through keynotes and panel discussions, the event provides an accessible, peer-driven
platform for healthcare leaders to learn what is working now, and what must change, to
scale AI safely and sustainably in 2026 and beyond.
D&A Live Summer is a one-day virtual event bringing together leaders across data,
analytics, and AI to explore how enterprises are adapting in the age of artificial
intelligence.
From AI governance and autonomous analytics to modern data architecture and
enterprise transformation, the event focuses on the strategies, technologies, and
operational challenges shaping the future of data-driven organizations. The program
features live presentations, panel discussions, and interactive sessions with executives
and practitioners from across North America.
The free virtual event takes place on July 8th.
QRCA invites you to their third annual Qual Tech Days Virtual Conference, July 21st-23rd.
This year's theme, New Era, Bigger Questions, focuses on how qualitative research and insights are evolving in the AI era. Through presentations, panels, demos, and discussions, attendees will explore emerging tools, practical applications, and the bigger questions shaping the future of research.
Go to https://www.qrca.org/site/2026-qual-tech-days for more information and to register, and use the following discount code: QUALTECH20OFF
Parking for the event is available at a nearby parking garage at 323 N. Ada St. The estimated parking rate is $9-10, this is an estimated rate and not a contracted rate by Intellus Worldwide or Xeris.
All registered attendees will need to show identification upon arrival at the event, prior to being allowed up to the 14th floor.
Registration is complimentary for both 2026 members and non-members, to RSVP by July 17th.
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Now in its 6th edition, UX360 Europe is a flagship summit advancing UX research as a strategic, business-driving function. The event brings together UX researchers, designers, product managers, and CX leaders for practical case studies, proven frameworks, and real-world ROI — with no sales pitches. Sessions will explore the full research journey, from planning and execution to stakeholder alignment and measurable business impact.
Who’s speaking?
DHL, Nestlé, Maersk, SAP Signavio, Wise, Schneider Electric, American Express, and more.
Don’t miss the summit where research excellence meets real-world application.
Discount Code: Wire15
🚀 Ready to see where the future of insights is headed?
Join us at IIEX Europe 2026, presented by @Greenbook — the go-to event for market research and insights professionals across Europe.
Over two packed days, you'll:
🔹 Discover cutting-edge innovations in resTech and analytics
🔹 Get inspired by global thought leaders and bold new ideas
🔹 Experience hands-on demos that bring next-gen research to life
🔹 Connect with peers, clients, and partners driving the industry forward
Discount Code: WIRE15
Canada’s only conference dedicated to market and social research insights, the CRIC Conference is recognized as a premier event that drives research, innovation, and collaboration across a wide range of fields. Includes plenty of time to network with sponsored breakfasts, lunches, and breaks.
This two-day event begins the evening before at the Conference Opening Reception on June 15 at 5 pm. Bringing together industry leaders and professionals alongside participants from government and academia, the conference offers an energetic forum to launch new ideas, explore emerging trends, and build valuable partnerships.
Looking for more? Extend your learning with one or both of CAIP Canada’s Pre-Conference Workshops on June 15, starting with Market Research Semiotics: Going Deep into Qual, and then another interactive workshop dedicated to research professionals, Harnessing AI with Confidence: Practical Skills for Research Professionals.
Event Registration Form - CRIC National Conference 2026
Discount Code: WIRE2026
Don’t miss the June Quirk’s Virtual series on data quality, security and ethics
Join fellow researchers on June 11 for sessions exploring strategies to enhance data quality and security. Learn how others are combating issues like fraud and poor-quality data to make decisions with greater confidence. Register for free and receive access to the live and recorded sessions here: https://www.quirks.com/events/quirks-virtual-ensuring-data-quality-security-and-ethics,
Healthcare research is uniquely complex, with high stakes and evolving methodologies. This event will spark innovation and practical solutions through peer-vetted case studies, expert presentations, and collaborative discussions. Sessions will address real challenges facing healthcare insights professionals, offering tools and frameworks to elevate your work in this dynamic sector.
Discount Code: HC-WIRE
Whether you’re starting out or stepping up, get the knowledge, connections and confidence you need to move forward. Join the Wire community.
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